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Northwest Missouri State University's provost talks about student recruiting efforts

Image from Northwest Missouri State University.

After the University of Missouri announced a new recruitment incentive, KXCV-KRNW News shares comments from Northwest Missouri State's provost about the competition for recruiting high school students.

Click the LISTEN button to hear Rose Marie Ward's comments about efforts to recruit high school students to Northwest Missouri State University.

Rose Marie Ward, in comments on KXCV-KRNW's Morning Conversation program, said the northernmost counties of Missouri have had the biggest decline in the number of high school students.

Additionally, between now and 2030, Dr. Ward says the number of high school students will drop another 12 percent.

Currently, Ward says there are 63,000 high school graduates in Missouri. 25 percent of those graduates go get a job and 36 percent attend a four year school. Between now and 2028, Ward says there will be 1,700 fewer high school graduates.

Ward says Northwest is aware of efforts in the state of Iowa to keep their high school graduates in-state as well as offering incentives to out of state students.

The provost says students say they come to Northwest "aren't looking for that huge school. They're looking for that school that still has a football team, that still has sports, that still has clubs."

She also says "I think we have to keep that collegiate experience and keep thinking about how do we keep attracting those students as they're being wooed away to the other schools that are also facing tough enrollments as well."

Northwest has more than 900 high school students taking dual credit classes, which is the second highest number in the last five years. Ward says they are working to roll out next spring, a dual credit A.I. class and are developing medical terminology classes.

The provost also announced a new scholarship for dual enrollment students, offering $1,500 dollars for every year towards tuition if they attend Northwest.

The announcement from the University of Missouri initially targets high school students in Lee's Summit R-7, Liberty, North Kansas City, Columbia, and Farmington. Students in those districts are guaranteed admission if they complete at least 12 college credit hours and have a minimum core grade point average of 3.0 by the end of their junior year.

Bill Oliver has returned to his alma mater as News Director for KXCV/KRNW after leading award winning news operations as part of a career that has also included sports, operations, management, and sales at public and commercial radio stations in Texas, Kansas, and Nebraska.

A 1981 Northwest Missouri State University graduate, Oliver was deeply involved with KXCV and KDLX as a student, hosting music and news programs, calling sports broadcasts, and helping keep the station on the air after the 1979 Administration Building fire.

Oliver says his return is motivated by a desire to be closer to family and to give back to the university and the mentors who helped shape his broadcasting career.